Seating Strategies to Engage and Involve Your Audience… and Boost Back-of-Room Sales
with Paul O. Radde, PhD
Your normally well-received presentation isn’t going so well. You are used to people laughing, nodding, and being engaged, but this room is set with rounds of 8 and people’s backs are to you. And the last row is so far back you can’t see their eyes. Or maybe you’re a light-hearted speaker and the rigid straight-across rows don’t allow anyone to see each other, which you know is critical for humor.
What is the right setup for your presentation? How do you specify and educate meeting planners to set the room to get more engagement from the audience? Are there better designs to give the planner and the hotel staff? How can the seating setup affect back-of-the-room sales?
You will learn how to:
- use state-of-the-art seating arrangements to optimize the learning environment, and increase capacity and back-of-the-room sales!
- improve line of sight, comfort, safety, access, audience responsiveness, and networking.
- utilize 4 state-of-the-art seating principles to design, set or troubleshoot or set any meeting room, and use 3 factors to fine-tune the room.
- put into action tips on design, A/V, traffic flow, noise, and lighting.
- accommodate last-minute registrations and ADA requirements.
