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[Quick public speaking tip] Who cares?

Who cares?

Do you?

Does your audience?

who_cares

What about your speaking success? Do you care about that?

If you care about being successful, you are going to have to consider your audience. Success is all about them.

Consider your audience if you want to be successful.

Show them you care.

They have to feel that you have their best interests in mind, not just your own agenda.

While you are speaking to them, it has to be apparent that you care about them and what they want and need.

Otherwise you lose their trust, and the chance to entertain, inspire, persuade, compel.

…………………

Do you care that what you say aligns with your values and your truth …

about speaking with integrity?

Because if you aren’t in alignment with what you are communicating, saying, you will suffer, feel strange, removed, uncomfortable. You will have to fight it.

I spent years speaking successfully in competition, and yet feeling just that way, as though what I was doing was outside my reality somehow. It’s only since I stopped competing and started helping/inspiring/teaching with my speaking that I have realised the disconnect – I was speaking to win (success). Certainly the content was from within my own values and what I wanted to communicate, but there was always the dual interest, my audience and my success – and so the interest was divided between audience and success instead of focused on that audience.

It is sooooo much easier to show you care – genuinely.

And if you don’t, then I can only say find a way that you do, and use that as a frame for all that you present.

Use your speaking skills to create the connection with your audience and engage them. Use stories and humour. Interact with them. Call back to incidents or people they know. You have to have engagement, anyway, in order to begin the process of persuasion. And it will make it easier for you to feel in flow and connected …

and caring!

1 reply
  1. Petar
    Petar says:

    Great article Bronwyn, I especially liked the importance of caring genuinely! I presume this would also help a lot in removing stage fright. Thank you for sharing.

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